Porcelain has been made in Jingdezhen for more than a thousand years — once for the imperial court, and for far longer than the word "china" has meant anything in English. The clay, the glazes, and the way they are fired here have been refined over many generations.
Our Story
For those who know.
Made to be used every day — but first and foremost, a work of art.
Nothing here is made by machine. Each piece is thrown, glazed, and painted by one pair of hands, the way it has been done in Jingdezhen for a thousand years — which means no two are ever the same. A brushline leans a little; the glaze pools where it chooses. Hold one against the light and you are looking at something that exists exactly once. That is what we mean by a work of art: not a style, but a fact.
Long before it was called Jingdezhen, this town was Changnan — 昌南. The story goes that foreign merchants, asking again and again for the wares of Changnan, slowly wore the name down into "china": first the word for porcelain itself, then for the country it came from. We took our name from that older word, as it sounds in Cantonese: Cheong Nam.
The porcelain itself has always travelled. From the kilns it went down the river to Canton, where the ships of the East India companies loaded it for Europe and America — packed beneath the tea, ballast and treasure at once. We carry that journey on in a small way: a few pieces at a time, chosen slowly, for those who know what they are holding.
Every piece is made entirely by hand — shaped, glazed, and painted — so no two are ever alike. A line drawn a little differently, a glaze gathering softly at the rim: these small variations are simply the trace of the person who made it.
Each of these is, first, a work of art — something to be set on a shelf and looked at. But it is not sealed behind glass. On the morning the mood takes you, lift it down and drink your tea from it; it was made to be held. An object to keep, and — when you wish — to use.
The story behind
Historical reference
Story title
Story text
Knowing Porcelain
How to tell good porcelain.
Most people are never shown what separates a fine piece from an ordinary one. It is easy to see, once you know where to look.
For most of recorded history, Chinese porcelain was the most coveted luxury on earth. Kings emptied their treasuries for it; merchants crossed oceans for it. It travelled the Silk Road and the sea routes as something nearer to treasure than to tableware — by weight, at times, dearer than gold. What the West would come to call china was never the everyday mug. It was among the rarest things a household could own.
Imperial kilns and folk kilns
For most of that history, China made porcelain at two levels. Folk kilns — 民窯, minyao — supplied the everyday bowls of ordinary households. Imperial kilns — 官窯, guanyao — made for the court and the government, and answered to a different standard entirely.
The cost of an imperial piece was rarely the clay. It was the labour, and the waste. To send one flawless cup to the palace, a kiln might break hundreds: anything with a warp, a bubble, a brushline gone astray was smashed on the spot and buried, so that no second-rate ware could ever carry the emperor's reign mark — those few characters on the foot that named the reign a piece was made for. Archaeologists still dig the shards from beneath Jingdezhen by the ton. A few seconds escaped into the markets, which is how a farmer might, now and then, drink from a near-imperial cup. The principle outlived the emperors: quality was never about the material. It was about how much you were willing to throw away.
What to look for
Four things separate a serious piece from a cheap one. None of them needs an expert — only a little attention.
Fine porcelain
- The walls
- Thrown so thin that light passes through. The thinner the wall, the more pieces collapse in the kiln — and the more skill it took to keep this one whole.
- The pattern
- Drawn by hand, one stroke at a time. Lines breathe and vary; no two pieces are identical. Up close, you can feel the brush.
- The ring
- Tap the rim and it sings — a clear, lingering note. 聲如磬, the old phrase: it rings like a chime.
- The foot
- Trimmed and finished smooth, the glaze cut cleanly at the base.
Ordinary porcelain
- The walls
- Thick, heavy, opaque — made to survive a fast firing with little loss.
- The pattern
- A printed transfer. Mechanically perfect and identical on every cup; under a glass, a grid of dots.
- The ring
- A short, dull thud — a denser, coarser body.
- The foot
- Rough, gritty, or left unfinished.
Where ours stand
We make only the two hardest things on that list: every pattern hand-painted, never printed — and many of our cups thrown eggshell-thin, light enough to glow against a window, yet fired hard enough to last a lifetime. We keep close to the imperial habit, not the folk one — a few pieces at a time, and whatever does not pass, we leave behind. Hold one up to the light, and you are looking at the difference: not the mug in the cupboard, but a thing the old world would have crossed an ocean to own.
Privacy Policy
Last updated 18 June 2026
Cheong Nam (“we”) is an independent studio in London selling handmade porcelain from Jingdezhen. We are the controller of the personal data described here.
What we collect, and why
- Order details (name, contact, delivery address, what you bought) — to fulfil your order and meet our legal obligations.
- Payment — taken securely by our payment provider. We never see or store your card number.
- Mailing list — only if you subscribe, and you can unsubscribe from any email.
- Optional analytics — Google, and in future Meta, switched on only if you accept cookies.
Analytics
Analytics stay off until you accept them, and you can change your choice any time via “Privacy choices” in the footer. We never send your name, address, or payment details to Google or Meta.
Sharing and retention
We share data only with the partners who run the shop — our platform (Shopify), our payment provider, and the couriers who deliver your order. We do not sell your data. We keep order records for six years, as UK tax law requires.
Your rights
You can ask us to access, correct, delete, or port your data, object to its use, or withdraw consent at any time — email hello@cheongnam.studio. You may also complain to the UK Information Commissioner’s Office (ico.org.uk).
Terms of Service
Last updated 18 June 2026
These terms apply when you buy from Cheong Nam, an independent studio in London selling handmade porcelain from Jingdezhen.
Orders
We confirm receipt of your order by email; a contract is formed when we confirm dispatch. If we cannot fulfil an order, we will tell you and refund you in full.
Prices and payment
Prices are shown at checkout and include UK VAT where it applies. Payment is taken at the time of order through our secure provider.
Handmade variation
Every piece is made by hand, so small differences in colour, glaze and brushwork are natural and not faults.
Shipping and returns
We ship worldwide; delivery times and any import duties are shown at checkout. Returns are covered in our Returns & Refunds policy.
Liability and law
Nothing here limits your statutory rights as a consumer. To the extent permitted by law, we are not liable for indirect or unforeseeable losses. These terms are governed by the laws of England and Wales. Questions: hello@cheongnam.studio.
Cookie Policy
Last updated 18 June 2026
We use as few cookies as possible, and the ones that measure anything stay off until you accept them.
Essential — always on
- Cart — keeps items in your bag as you browse.
- Checkout and payment — processes your order securely.
- Your privacy choice — remembers whether you accepted analytics, so we don’t ask every visit.
Analytics — optional, off by default
If you accept, we switch on Google Analytics, and in future Meta, to see which pieces are viewed and added to the cart. Nothing is collected until you press Accept, and shopping works exactly the same if you decline.
Changing your mind
Use “Privacy choices” at the bottom of any page at any time, or clear cookies in your browser. Questions: hello@cheongnam.studio.
Returns & Refunds
Last updated 18 June 2026
Damaged in transit
Porcelain is fragile. If a piece arrives broken, email a photo to hello@cheongnam.studio within 48 hours and we’ll send a replacement or full refund, shipping included. No need to return the broken piece unless we ask.
Changed your mind
You may return any item within 14 days of receiving it. Email us your order number to start, then send it back within 14 days, unused and in its original packaging.
Return postage and refunds
For a change-of-mind return you pay return postage; if an item is faulty or we made an error, we cover it. We refund to your original payment method within 14 days of receiving the return.
Faulty items
If a piece is faulty you have 30 days to reject it for a full refund under the Consumer Rights Act 2015. Normal handmade variation is not a fault.